When the holidays roll around, there are many things for restaurant owners and managers to consider. From staffing to the menu, there is a lot to take care of before the holiday rush begins. Here are 10 tips that will help your restaurant stay on top of things!
The holiday season is a busy season for restaurants, but to get people through the door, you have to have a marketing plan in place.
Send out the word. Get creative with your marketing strategy by hosting contests or social media campaigns that promote your restaurant's offerings.
Offer some special dishes that can't be found anywhere else in town and help make these festive gatherings even more special for those who attend them. Provide them with an exceptional experience that will make them want to come back again in the future.
If you're planning on adding new items to your menu or making other changes to your restaurant this holiday season, ensure you update your point-of-sale software to reflect the changes.
You are missing out on a huge opportunity if you don’t offer discounts during the holiday season. It doesn't matter whether you're offering a percentage off prices or offering free delivery on orders over a certain amount, customers will appreciate any discounts they receive.
Make your business stand out and become more appealing to customers during this busy time of the year. To create a festive atmosphere, consider the following ideas:
Cold temperatures come with a desire to stay warm and cozy, so keeping your customers warm is important.
Install heaters to keep your customers warm as they linger over a delicious meal or enjoy a drink on your patio.
As the holiday season approaches, restaurants expect a surge in customers and sales. Make sure you have enough staff on hand to manage the increased sales volume. Consider hiring temporary workers during this period.
Ensure you have enough food and drinks. Make a list of the items you need and buy them early before they get sold out. If you are not prepared, you might find yourself running out of ingredients or supplies at an inconvenient time.
Also start stocking up on other items like plates, napkins, cutlery, and glasses as well as cleaning supplies.
Have a training plan in place where your employees can become familiar with online ordering and your point of sale system so they know how to handle specific situations. This ensures your clientele has a positive and memorable experience every time.
Sending a holiday card to customers is the best way to remind them about your eatery as well as build customer loyalty. A simple, personalized email is just as good as a holiday card.
Your business may be getting pretty busy during this holiday period, so make sure your staff is prepared for handling slightly more tasks and customers. The extra effort can pay off big time!